GBP Finance Policy for Treating
Customers
Fairly – September 2011
GBP Finance is committed to applying the principles of treating customers fairly as
described by the Office of Fair Trading (OFT). These principles ensure the following:
Fair Lending
We do not charge any upfront fees to customers, ensuring that if their application does not
proceed for any reason they will not incur any costs.
We commit to ensuring that we apply three criteria when offering financial products:
- Eligibility – Is the customer eligible for a product offered?
- Choice – Have we provided the customer with the optimal choice of products based on their
individual circumstances? - Affordability – Is the customer able to afford their chosen financial commitment?
Complaints
Complaints are handled according to our Complaints Policy, impartially and on their own merits. Copies of this policy are available on request. If we make an error, we will endeavour to correct it straight away. Our policy is one of continuous improvement and we welcome and encourage customer feedback.
We aim to respond in full to all complaints within four weeks from receipt.
We co-operate fully with the Financial Ombudsman Service and respond within the deadlines they request.
Client Communication
- Customers receive advice on loans that are both suitable and affordable to them
- Our website is clear, fair and not misleading in any way
- We are committed to informing customers of their rights and obligations and to keeping them updated about the progress of their application
- We will be polite and courteous at all times
- We will obtain sufficient information in order to understand our customers’ needs
- We will inform you of any conflicts of interest that may arise and manage them with a clear demonstration of impartiality – we will not place our interests ahead of yours
- We will provide consistency and flexibility for all our customers. If something goes wrong we will work with you to find a mutually satisfactory solution
- We will always act in the highest ethical standards
- We will provide information in simple, easy to understand language and minimise the use of industry jargon where possible
- We will demonstrate accountability in our actions with our customers and measure, maintain and enhance our commitment to fairness


